According to gender stereotypes, reading is for girls. In this study, we investigated the role of preschool teachers in transmitting such gendered expectations. We suggest that boys are less motivated to read in preschool, and less competent in reading 1 year later in primary school, if their preschool teacher holds a traditional gender role attitude than if the teacher has egalitarian beliefs....

This study examined the main and interaction effects of gender, traditional gender role orientation, and media-influenced sociocultural values and ideals about appearance in a sample of 96 Latino adolescents controlling for age, country of origin, and BMI. Girls and less traditionally oriented youth reported significantly more disordered eating and appearance concerns than did boys and more tra...

The main purpose of the present study is to examine relationship between religiosity and gender traditionalism in a secular Muslim country, Turkey. Based on previous research perspectives several hypotheses were developed test. A joint data, which collected by European Value Survey World from Turkey 2018, was used for analysis. series models linear logistic regression created test effect each p...

The advertising industry has historically legitimatized differences between the sexes by portraying gender norms in both idealized and stereotypical ways. With the media providing insight into acceptable social norms, and with greater visibility of diverse forms of gender expression emerging today, the study sought to explore whether the mass media is welcoming of contemporary understandings of...