 This research studies a supply chain with two competitive suppliers and many buyers. The suppliers compete in the market based on their operation efficiencies as well as their pricing strategies. We investigate the switching decisions between the short-term pricing strategy that expands market and the long-term strategy that maximizes profit. The suitable pricing strategies based on their ope...

In service industries, companies increasingly need to rely on the performance of their service employees to become and stay truly competitive. Despite this viewpoint, most administrators do not believe that they can make competitive advantage in their organizations through employees. Therefore, the present paper aims to study the effect of employee branding on market share based on individual a...

The concept of Value Creation is gaining momentum in Iran under the open regime. Iranian Companies are geared to understand and act upon the concept of Shareholder Value to stay competitive in this unfathomable and volatile environment. Most executives today understand that, the need to create shareholder value is paramount and the world’s most competitive management teams are responding to the...

This study examines the nature of competition between the two leading brands of a national small size market by estimating shortand long-term competitive reactions via a Structural VAR (SVAR) model. The primary findings indicate how the two competitors react, which marketing instruments are used, and when competitive reactions affect crossand own-sales. The empirical results suggest that compet...

This paper shows that a strategic but purely competitive e ect of multi-market contact (MMC) can change the quantity provided by a multimarket rm by as much as 50%. Multi-market rms serve some but not all of their rivals' markets. As a result, a rm's reaction to rivals' actions in one market depends on the conditions in other markets served by the rm. Moreover, a rm's move in one market may a e...

IN THE UNITED STATES ALONE, there are thousands of people every year whose lives could be saved by means of a liver or kidney transplant but who die because organs are unavailable. Even the tens of thousands who obtain a transplant often have to wait years for an operation, during which time their quality of life and their post-operative prospects deteriorate. A sure way of increasing supply to...

In an effort to improve the efficiency of spectrum usage, the cognitive radio (CR) [1] technology was proposed, bringing the possibility of dynamic spectrum management (DSM) [2]. Generally speaking, the multiuser communication systems in the background of CR are interference-limited. Power control is one of the central issues in the design of these systems. This problem can be modeled as a comp...

the concept of value creation is gaining momentum in iran under the open regime. iranian companies are geared to understand and act upon the concept of shareholder value to stay competitive in this unfathomable and volatile environment. most executives today understand that, the need to create shareholder value is paramount and the world’s most competitive management teams are responding to the...

in today’s complex, dynamic and ever changing modern environment, all companies need to design and use strategies helping them to improve continuous performance, because in such a competitive environment, those companies which keep pace with changing and dynamic conditions of competitive market are able to survive. this study was conducted using descriptive – correlational methodology. the stud...