In this paper, we report on the result of interviews conducted among consumers blind boxes. First, definition boxes, are products which contain uncertain single good inside along a series, means uncertainty plays an important role in product, and might get ones they didn’t really desire series. We perform qualitative analysis their responses that 60% interviewers experienced or liked buying box...

introduction nowadays because of various economic problems in rural areas it is necessary to pay attention to new economic activities such as tourism, in order to overcome economic challenges as well as achieving sustainable development goals. estimating tourist's willingness to pay and analyzing the affecting factors on it, along with the economical and social demands of people could dema...

This paper describes the evaluation of individual situations in terms of equivalent incomes computed from ordinary income by adding or subtracting various terms of willingness-to-pay. It discusses the origin of the approach and its connection with social choice theory and philosophical principles. It also examines the challenges to be addressed for empirical applications of the approach.

Background Health financing is a sensitive issue that is currently being discussed around the world. Main concerns related to this are quality of health services and increasing healthcare cost. The most important features of health services that must be preserved are its equitability, affordability and quality. In many developing countries people are expected to contribute to the cost of health...

Susan H. Busch, Ph.D. The Department of Epidemiology and Public Health, Yale University School of Medicine, New Haven, CT; The Center for Nicotine and Tobacco Use Research at Yale Tracy A. Falba, Ph.D. The Department of Epidemiology and Public Health, Yale University School of Medicine, New Haven, CT; The Center for Nicotine and Tobacco Use Research at Yale Noelia Duchovny, Ph.D. The Department...

Consumers frequently make decisions about how much they are willing to pay (WTP) for specific products and services, but little is known about the neural mechanisms underlying such calculations. In this study, we were interested in testing whether specific brain activation—the asymmetry in engagement of the prefrontal cortex—would be related to consumer choice. Subjects saw products and subsequ...

This study addresses the question of willingness to pay (WTP) for hormone replacement therapy (HRT) in order to alleviate menopausal symptoms. The woman obtains utility from consumption of goods and health. The purchase of a treatment is represented as a shift in the health production function during the treatment period. The mean WTP for the HRT is estimated using a parametric and a non-parame...