By building on compensation literature, the current study explored and identified ties between workers’ competencies, corporate cultures, schemes. These schemes were typically subject of literature factors dealing with implementation incentive systems for pay performance (PFP) or problems that can lead to a PFP system’s failure. Unfortunately, when it comes research HR education practitioners m...

The study reviews research on the impact of Information Technology (IT) outsourcing on developing organizational competitive advantage. The paper examines the impacts of outsourcing based on a competency-based model of sustainable competitive advantage. Both negative and positive impacts of outsourcing on three different types of organizational competency are explained and research questions fo...

Due to growing environmental concerns, green marketing has become increasingly important in meeting consumer demand and improving a brand’s image reputation. Green follows the same principles as traditional marketing, but focuses on using eco-friendly materials, production methods, packaging, pricing, distribution channels, promotion. By incorporating into branding strategy, companies can benef...

Abstract As reaching UN Sustainable Development Goals 2030 has become the top agenda of global companies, they have prioritized sustainability as a response to grand challenges well potential source competitive advantage. This chapter poses question: whether and how can firms achieve sustainable advantage via sustainability? I critically examine sustainability-based view by arguing that in chan...

The question of the sustainability of IT-dependent com considerably less attention, and much of that attention ha assumption usually underlying this pessimistic view is that sustainable competitive advantage because competitors ca replicate virtually any of its applications. We suggest inst quest for sustainable competitive advantage risks oversimp potential strategic contributions of advanced ...