Asia Pacific is renowned as a travelling hot spot amongst both domestic and international tourists. With Malaysia the focal point, based on foundation of Stimulus-Organism-Response (SOR), this study aims to explore different routes undertaken by tourists towards satisfaction loyalty concerning Malaysian tourism industry, following impacts service innovation destination image. A self-administrat...

This article discusses the question of identity through the globalized emergence of tourism. Tourism is a result of an unavoidable cultural contact with positive and negative effects. A contact of two different identities, that of tourist and the host, can bring numerous changes to the local community, but can also affect the tourists’ interpretation of the destination. Here we can frequently e...

This paper views that destination brand as a holistic brand conception, and uses the attributes-based perceptual map technique to describe the static meaning of the positioning conception. With a case study of Shaoxing City in China, two main attributes historical culture and comprehensive function in local university students’ perception are achieved, and Shaoxing’s local university students’ ...

This research examines the role of winery tourism experience in formation brand image and loyalty. A qualitative analysis 2540 TripAdvisor reviews—a user-generated form electronic word mouth—of four wineries Okanagan Valley posted over six years (2014-2020) reveals not only Pine Gilmore’s (1999) categories consumer experiences (i.e., esthetics, education, entertainment, escape), but also an add...

Policy makers and tourism developers must understand visitors’ mobility behavior and how they consume space and tourism resources in order to set up sustainable cultural tourism destinations. With this in mind, it should also be pointed out that the mobility patterns of tourists in urban destinations are mainly located in the city center (spatial centrality), the analysis of which enables us to...

Film induced tourism or film is a result of destination image formation and development through industry with collaboration other stakeholders (policy makers, private public investors, scholars etc.). This postmodern phenomenon links driven emotions to the filming locations at same time responsible for positive negative formation. In Lithuanian academic discourses this theory, as well impact fi...

The present study investigates the effect of a tourism destination’s perceived sustainable image on globalness brands named after destination and attests mediating role brand relationship between purchase intention. A model that incorporates identification with local global consumer culture as moderators intention is proposed. 2 (Destination: Santorini vs. Serres) × (Product: tomato paste, yogu...