An analysis of beef supply chains revealed that a strategic focus on beef quality was critical to that part of the chain involving producers. Moreover, beef quality was directly related to customer relationship management. Across the industry, there are a diverse set of customers each with different needs. This means that it is difficult for individual producers to develop a successful approach...

Business researchers have recently become interested in how an individual’s share ownership in a publicly-listed company may affect his/her repeat patronage towards the company’s products and services. The purpose of this article is to investigate the influence of share ownership on repeat patronage, in conjunction with the influence of customer satisfaction. Survey data of a large sample of cu...

A research agenda for multimedia networking is presented. The discussion centers around an extended reference model (XRM) that includes networking and multimedia computing devices. The XRM explicitly models the broadband and media processors, the multimedia network and the services and applications network. The interface between these models is given by quality of service and service abstractio...

This paper identifies the main concepts involved in the study of epigraphy and proposes the use of CIDOC CRM to encode epigraphic concepts and to model the scientific process of investigation related to the study of epigraphy. After analysing the existing CIDOC CRM entities and those provided by the CRMsci and CRMarchaeo extensions, we introduce more specific epigraphic classes to be used as th...

A fundamental proposition in marketing strategy is that a market orientation is positively related to firm performance. However, the mechanisms of this relationship have yet to be explored in detail, especially in service industries where intangible assets are relatively more important. This paper addresses this issue by proposing a model that identifies important intermediate variables between...

Online customer relationship management (e-CRM) has gained tremendous popularity in the business world recently. This paper presents a framework for classifying entities in the healthcare field. It also describes planned work related to the investigation of critical success factors for some of the entity types.

For many large scale companies, especially those operating in future deregulation markets, Customer Relationship Management (CRM) is becoming an increasingly important business success factor. After a short introduction to issues in Customer Relationship Management, this paper highlights facets and experiences from a CRM project, describes our view of the role of Data Warehousing for CRM purpos...