The preferences of the study related to Saudi customers regarding personalized advertisements have not been investigated, since rapid penetration social media marketing among consumers. So present aims determine attitudes consumers advertisement. An online questionnaire was used for collecting data from 512 consumers, who were active on media. items developed based previous literature and colle...

Introduction: Adolescence is one of the most important periods of human development. Nutrition plays an important role in health and prevention of disease during this period. Food advertising influences food purchase and food consumption among children and adolescents. Most of these advertisements are about the foods high in fat, salt and sugar. High exposure to these kinds of a...

abstract. this study aims to identify and prioritize the factors affect the effectiveness of human resources at islamic azad university of karaj. the research is descriptive-survey method because researchers use a questionnaire, content validity and the experts’ point of views are used to assess the validity of questionnaire and cronbach's alpha was used to assess the reliability. to measu...

There are many factors that could have a potential impact on the growth of a firm. In this research, we examined the relationship between the following economic elements: Size of the firm, Research and development expenditure, Advertisement cost, and the growth of Iranian firms of manufacturing industry. For this purpose, four digit ISIC standard data in manufacturing industry sector have been ...