نتایج جستجو برای: impulse purchase behavior
تعداد نتایج: 658427 فیلتر نتایج به سال:
materials and methods this is a descriptive-correlative study performed on a sample of 320 male high school students, chosen via multi-stage random sampling. instruments used to collect data are inclusive of oppositional defiant behavior inventory (odbi), difficulties in emotion regulation strategies scale (ders) and inventory of callous-unemotional traits (icu). results the results suggest a s...
Online stores spring up everywhere and their store display changes more agilely than the brick-andmortar ones. The webpage aesthetics in online stores, similar to in-store atmospherics in brick-andmortar stores, are significant to consumer impulse buying, yet has received very limited attention from researchers. This paper reports three empirical studies that examine how webpage aesthetic compo...
A scalable model-based approach to gain insights in dynamic purchase behavior for large product assortments and customer bases.
Social media is used as a platform to not only make connections and share user-generated content but also to advertise products. We study the role of opinion leadership on the social media networking website of Facebook for product advertisements through news feeds and wall postings. We found that perceived benevolence of the opinion leader posting advertisements was significantly associated wi...
نمودار تعداد نتایج جستجو در هر سال
با کلیک روی نمودار نتایج را به سال انتشار فیلتر کنید