The term performativity is used in and across various research disciplines, such as language philosophy, gender cultural studies, art literature studies. Inspired by former uses of the concept within other this article elaborates on what can offer literary education. Using two theoretical conceptualisations performativity, poststructuralist posthumanist, explores empirical examples from authors...

This paper explores the notion that the TESOL classroom, no less than other social contexts, is an important site for the production and regulation of gender. Previous theoretical and empirical accounts of the relationship between language and gender in applied linguistics have suggested that gender precedes and gives rise to language use. However, post-structuralism radically reframes this rel...

Glossary Affect The pre-personal capacity for bodies to be affected (by other bodies) and, in turn, affect (other bodies). This capacity for affecting and being affected subsequently defines what a body is and can do. Everyday Life The setting for the routine and mundane, but also improvised and transformative practices. Immanence A concept which seeks to overcome all divisions, dualisms, and c...

This paper argues that men’s Halloween costumes do not offer insight on versions of hegemonic and non-hegemonic masculine performativity as much as Halloween costumes tell us about the colonization of masculinity by commercial interests, thus creating yet another version of branded masculinity. The data, from a content analysis of 100 images of men’s Halloween costumes, demonstrates the conside...

The worlds of health care and education have been colonised by 'The Audit Society' and managerialism. Under the benign guise of 'improving quality' and 'ensuring value for money' a darker, more Orwellian purpose operates. Academics had to be transformed into a workforce of 'docile bodies', willing to scrutinise and survey themselves and their 'performance' as outcome deliverers and disciples of...

Communication technology is a key in the articulation of global standardisation in late capitalism. The biopolitical paradigm of social control is shifting towards new forms of technological embeddedness through new technologies of the body. Logocentric and discrete representations of the body are a key to the articulation of the standard model of technology and its constructions of corporealit...