Consumers have been spoiled by the quality of Halal products available on the market. However, existing literature has lacked recognition for consumer Halal cosmetic products. Therefore, this study enhances the body of knowledge about consumer attitude and intention to purchase Halal cosmetic products. Specifically, this article will discuss the moderating effect positioning has on attitude wit...

The purpose of this paper is to propose a new conceptual framework for halal cosmetics products. This paper identifies the antecedent factors that influence the intention to purchase halal cosmetics products among consumers. Knowledge, purity and safety have also been found to influence the customers to buy halal cosmetics products. The findings indicate that there is relationship between indep...

Halal is a notion that applies to both objects and actions, and means permissible according to Islamic law. It may be most often associated with food and the rules of selecting, slaughtering, and cooking animals. In the globalized world, halal can be found in street corners of New York and beauty shops of Manila. In this study, we explore the cultural diversity of the concept, as revealed throu...

Muslims are required to consume halal products. One of the products consumed by is cosmetics. Based on Zap Beauty Index (2020) survey, it was found that 49.5 percent consumers did not pay attention labels when buying This study aims analyze determinant factors purchase intention cosmetics in Bogor Regency taking a sample 100 respondents. The sampling method purposive-sampling and analyzed using...

This study aims to determine and empirically test consumer decisions regarding halal cosmetics on the Tiktok Shop application in Pamekasan community. The global Muslim population reached 1.9 billion 2019 is expected double 3 by 2060. development predicted increase 70% from 2015 will represent 31.1% of population. rapid line with increasing demand for halal-based products. technology all-digital...

Halal businesses include agriculture, filter aid products, food additives, beauty and personnel care products, halal beverages, halal chemicals, halal eating, halal food ingredients, halal food products, halal packaging and machinery, halal restaurants, halal shipping and logistics, health and medical, household, industrial and chemical products, Islamic clothing and textiles and other business...

Introduction to The Problem: Most of Indonesia's population is Muslim, the number reaches 86.9% or 237.53 million people, among their needs, especially Muslim women, cosmetics, data shows that there a very high gap between halal cosmetic products and non-halal cosmetics circulating in market, so not few women who purchase cosmetics. Purpose/Objective Study: This study aims determine (1) effect ...

Background and Objectives: Halal branding covers a wide range of economic activities including pharmaceuticals, cosmetics, health, textiles, clothing, leather, financial services, banking and tourism. Among the various forms of tourism, medical tourism has grown rapidly due to its competitive advantages. Therefore, the purpose of this study is to investigate halal branding as a strategy to deve...

The purpose of this study is i) to investigate the driving factors and barriers of the adoption of Information and Communication Technology (ICT) in Halal logistic and ii) to develop an ICT adoption framework for Halal logistic service provider. The Halal LSPs selected for the study currently used ICT service platforms, such as accounting and management system for Halal logistic business. The s...