The present article examines the brand-contextual effects of recent pandemic in form cynical brand distance conceptualization. study aims to determine whether consumers' perception social and congruency perceptions affects then shift perception. research was carried out a web survey on media 298 consumers analysis done with PLS algoritm SmartPLS software. It is found that positive relationship ...

Data sanitization is a process that is used to promote the sharing of transactional databases among organizations and businesses, it alleviates concerns for individuals and organizations regarding the disclosure of sensitive patterns. It transforms the source database into a released database so that counterparts cannot discover the sensitive patterns and so data confidentiality is preserved ag...

One of the biggest problems of SMEs is their tendencies to financial distress because of insufficient finance background. In this study, an Early Warning System (EWS) model based on data mining for financial risk detection is presented. CHAID algorithm has been used for development of the EWS. Developed EWS can be served like a tailor made financial advisor in decision making process of the fir...

This paper presents a prototype of case-based reasoning, built for the agricultural domain. Its aim is to forecast the allocation of a new energy crop, the miscanthus. Interviews were conducted with french farmers in order to know how they make their decisions. Based on interview analysis, a case base and a rule base have been formalized, together with similarity and adaptation knowledge. Furth...

Dynamic changes of object positions provide an important clue for video characterization. In the present work, we exploit the dynamic information present over different frames of a sports video to characterize the change in the configuration of players across different frames. For scene dynamic characterization firstly location of players are detected by using motion based segmentation. We then...

Maintenance of association rules is an interesting problem. Several incremental maintenance algorithms were proposed since the work of (Cheung et al, 1996). The majority of these algorithms maintain rule bases assuming that support threshold doesn't change. In this paper, we present incremental maintenance algorithm under support threshold change. This solution allows user to maintain its rule ...

Fuzzy inference process usually involves the use of fuzzy rule base consisting in several fuzzy rules. Overall output can be obtained by aggregation of outputs of all rules. To obtain an output of individual rule the relevancy of this rule is calculated. Then the individual output is obtained from the relevancy and the consequent of the rule. Such process can be realised using an operator that ...