Drawing from a critical and socio-cognitive approach to discourse analysis, this paper analyses the discursive creativity deployed by feminists in production of slogans for last 8M (International Women's Day) rallies 2018 2020 Spain. Findings show how creative strategies identified banners, recontextualization multimodal metaphor main, triggered new feminist movements (Feminism 4.0, Feminism 99...

The objective of this study was to assess the digital-analogue ideological positioning jubilee coalition. Lakoff’s (1993) Conceptual Metaphor Theory guiding principle for it hoists metaphor above its linguistic value consider conceptual property on which is founded. This adopted an interpretative research design targeting all telecast campaign coverage between 24th December 2012 and 1st March 2...

This work focuses on the visual representation of relations towards aiding the exploration and analysis of network intrusions. Fundamentally, the visual representations aid an analyst in comprehending the activity of individuals incorporated within the data set. Their actions are represented visually using a node and link metaphor. The visualization aids the analyst in identifying the complex i...

Metaphor is not only a linguistic phenomenon but also reflects the concept projection between source and target domains in human cognition. Previous sequence tagging-based metaphor identification methods could model projection, resulting limitation that outputs of these models are unexplainable predictions metaphoricity labels. In this work, we propose first explainable model, inspired by Conce...

The use of metaphor as a tool to uncover people’s ideas, attitudes and values through analysis of discourse is demonstrated and illustrated with data collected in a social science research project. A “discourse dynamics” approach to metaphor situated within a complexity / dynamic systems perspective is developed. This approach is turned into a method of “metaphor-led discourse analysis” which i...

This scientific article examines the metaphors and meanings contained in song lyrics by Banda Neira. writing uses a qualitative method with semantic approach, which is focused on metaphor of Parera. Based data analysis, this research can be concluded from attractiveness factor lyrics, existence meaning life each song's lyrics. In The Broken Growing Missing There are anthropomorphic abstract to ...

Comprehension difficulty was rated for metaphors of the form Noun1-is-aNoun2; in addition, participants completed frames of the form Noun1-is-________ with their literal interpretation of the metaphor. Metaphor comprehension was simulated with a computational model based on Latent Semantic Analysis. The model matched participants’ interpretations for both easy and difficult metaphors. When inte...

In this article we take up a critique of the concept of Communities of Practice voiced by several authors, who suggest that network may provide a better metaphor to understand social forms of organisation and learning. This critique we situate within a broader theoretical movement in socio-cultural learning theories. From this we identify some theoretical and analytical challenges to the networ...

Relevance theory challenges the traditional view of context, proposes the concept of cognitive context and a new inferential model. Its explanation of metaphor from the cognitive perspective is rather different from other metaphor theories. By discussing relevance theory’s views on context and metaphor respectively, this paper, based on the researches of contemporary scholars and pragmatists on...