نتایج جستجو برای: customer value

تعداد نتایج: 769748  

1998
Pieter H. Hartel Jake Hill

QuickPay is a micro payment scheme with prepayment 1, 6. The customer must register with the broker to obtain an electronic carnet with value tokens before a sale may take place. It is possible to acquire additional value tokens, or to refresh the value tokens at any time. A merchant must also register with the broker to obtain an electronic till with authentication tokens. This will enable the...

The aim of this study is to identify and evaluate the variables influencing consumer perceived value (CPV) in chain stores. Due to this purpose, the research uses combined methods, a qualitative method was conducted to identify variables affecting consumer perceived value and quantitative one was used to determine the relationship between variables. The statistical population of this study...

Journal: :Decision Support Systems 2001
Peter C. Verhoef Bas Donkers

For effective Customer Relationship Management (CRM), it is essential to have information on the potential value of customers. Based on the interplay between potential value and realized value, managers can devise customer specific strategies. In this article we introduce a model for predicting the potential value of a current customer. Furthermore, we discuss and apply different modeling strat...

Journal: :international journal of industrial engineering and productional research- 0
amin parvaneh no. 17- pardis avenue- mollasadra street - vanak square -tehran - iran mohammadjafar tarokh no. 17- pardis avenue- mollasadra street - vanak square -tehran - iran hossein abbasimehr no. 17- pardis avenue- mollasadra street - vanak square -tehran - iran

data mining is a powerful tool for firms to extract knowledge from their customers’ transaction data. one of the useful applications of data mining is segmentation. segmentation is an effective tool for managers to make right marketing strategies for right customer segments. in this study we have segmented retailers of a hygienic manufacture. nowadays all manufactures do understand that for sta...

Journal: :IEEE Transactions on Knowledge and Data Engineering 2008

Journal: :Intelligent Information Management 2015

Journal: :Management Insight - The Journal of Incisive Analysers 2019

Journal: :Journal of theoretical and applied electronic commerce research 2020

Journal: :Journal of Service Theory and Practice 2016

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