This research examined the determinants of e-satisfaction, continuance intention, and e-loyalty regarding use mobile payment applications (MPAs). It developed validated electronic technology model (e-TCM) integrating a psychological factor (perceived threats), circumstantial anxiety), dimensions quality. Using questionnaire, data was collected from 455 respondents analyzed using structural equa...

Recently, studies of B2C e-commerce have used intention theory to understand the role of trust of Internet transactions but most have investigated only a component of e-commerce (e.g., initial adoption or continuance) and neglected the role of good relations with the consumer in ensuring a successful sustained relationship. Therefore, a model that went beyond intention and included key relation...

While we witness rapid global development of electronic commerce, regional trends may vary considerably and thus it is important to analyze evolution of local e-trade. Here, we use survey data to analyze marketing activities of Polish entrepreneurs in retail e-commerce (B2C). We cover topics such as price comparison, customer loyalty analysis, forms of communication, personalization attempts, i...

Aiming to understand the field of customer satisfaction under the electronic commerce context in recent years, a sample of 565 papers on e-commerce customer satisfaction included in Web of Science ( SCIE, SSCI, A&HCI) published during 1993-2013 were analyzed with CiteSpaceII software to reveal the research focuses and frontiers of the field. The results show that the theories of expectancy-disc...

Do store brands aid store loyalty by enhancing store differentiation or merely draw price sensitive customers with little or no store loyalty? This paper seeks to answer the question by empirically investigating the relationship between store brand loyalty and store loyalty. First, we find a robust monotonic positive relationship between store brand loyalty and store loyalty using multiple loya...

This article explores the development of an e-business marketing model that capitalizes on customer participation and the likely consequences of such efforts, principally site brand loyalty. A conceptual model illustrates how consumers’ goals in visiting a website (task or experiential) affect their propensity to be site brand loyal and how characteristics of the site, including personalization...

a r t i c l e i n f o This study investigates the effect of the interplay between a multi-channel retailer's offline and online brand images on consumers' online perceived risk and online loyalty within the framework of a theory of cognitive dissonance. A sample of 671 female college students participated in an experiment using a 2 (prior offline brand image) × 2 (online performance) between-su...

Using a representative sample of 3,381 American workers, this study investigates relationships among work/life policies, informal support, and employee Patricia V. Roehling is Associate Professor at Hope College and a faculty affiliate of the Cornell Employment and Family Careers Institute. Her address is Psychology Department, Hope College, Holland, MI 49423; e-mail: roehling hope.edu. She has...