نتایج جستجو برای: e loyalty

تعداد نتایج: 1024917  

2000
Youngsu Lee Jinwoo Kim Hyoshik Yu Seokin Hong

As e-commerce is growing rapidly, the need for an evaluation model of Internet business is increasing as well. This paper suggests a comprehensive evaluation model for one of the most important e-commerce systems, which is cyber trading system for stocks and bonds. Through an empirical study based on the evaluation model, this research identifies critical design factors for cyber trading system...

Journal: :IJOM 2014
Elia Ardyan Vincent Didiek Wiet Aryanto

This paper aims at determining the effect of e-news brand trust and the consequences of e-news brand trust. The model used in this study were tested on two news brands online, namely Detik.com and Kompas.com. Total sample of this study is accounted for 418 respondents, of which 239 respondents are kompas.com reader and 179 respondents’ reader of Detik.com. Results of this study indicate that bo...

2016
Siwei Wang

Introduction The popularity of the Internet has made shopping on online common (Ming-Tsang Hsieh, 2014) and promoted the rise of several giant online retailers, such as Amazon. When many managers consider how shopping environment changed, the main factors are the low price of product and convenient web searching (Babur, Ali and Wildenbeest, 2012). However, it always has the case that the two fa...

Journal: :Cyberpsychology & behavior : the impact of the Internet, multimedia and virtual reality on behavior and society 2004
Dongseong Choi Jinwoo Kim

As people increasingly play online games, numerous new features have been proposed to increase players' log-on time at online gaming sites. However, few studies have investigated why people continue to play certain online games or which design features are most closely related to the amount of time spent by players at particular online gaming sites. This study proposes a theoretical model using...

2005
Nora Weber Hilary Murphy Roland Schegg Jamie Murphy

This paper examines satisfaction and loyalty in a virtual environment via an online survey of members of a frequent guest program of a major hotel chain. In contrast to the view that web customers are fickle and disloyal, the web does provide an additional channel to build relationships, deliver satisfaction and create or sustain loyalty. The results of this survey show that the more customers ...

Journal: :Electronic Markets 2008
Norizan M. Kassim Nor Asiah Abdullah

The aim of this paper is to investigate the impact of individual dimensions of perceived service quality on customer satisfaction, trust and loyalty in e-commerce settings. Empirical results indicate that the perceived service quality has positive direct effects on both customer satisfaction and trust. The results also show that customer satisfaction appears to have a positive direct effect on ...

2016
Teresa Fernandes Fabia Esteves

The article discusses the e ect of context on customer engagement and presents propensity to engage as an attitudinal antecedent of loyalty behaviors. We argue that customers may hold di erent propensity to engage depending on the speci!c service context, which in turnwill in"uencemore or less favorable behaviors. Data were collected through a convenience sample of 516 consumers in two settings...

2006
Joe Ilsever Dianne Cyr

Flow, a state of mind experienced by those deeply involved in an activity, has become increasingly relevant to online merchants. Flow leads to positive and excited engagement with a website and an increased likelihood of return visits, or e-loyalty. However, researchers have struggled with the definition and measurement of flow in an e-commerce environment. Recent work has examined flow as a fu...

2010
Li-Chang Hsu

This study attempts to examine the antecedents and outcomes of e-trust in online auctions. Antecedents, technical and social bonds, and outcomes of e-trust were chosen in order to apply the concepts of relationship marketing to electronic commerce and to further develop this conceptual model in the context of online auctions by incorporating these factors into one model. A case has been made th...

2015
Muhammad Ziaullah Yi Feng Shumaila Naz Akhter Saleem Ahmad

This paper develops a theoretical framework to examine the relationship between e-tail quality dimensions, customer satisfaction and loyalty. Data from a survey of 415 online consumers were used to test the research model. Exploratory Factor Analysis (EFA) and Confirmatory Factor Analysis (CFA) were conducted to demonstrate the reliability and validity of the measurement model, and the Structur...

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