This article examines factors influencing consumer attitudes towards SMS advertising. The study’s research framework was conceptualized using five predictor variables – informativeness, irritation, privacy, credibility, and incentives – and an outcome variable of consumer attitudes towards SMS advertising. The informativeness, irritation, and privacy was labelled as central route constructs and...

Informativeness measures have been used in interactive information retrieval and automatic summarization evaluation. Indeed, as opposed to adhoc retrieval, these two tasks cannot rely on the Cranfield evaluation paradigm in which retrieved documents are compared to static query relevance document lists. In this paper, we explore the use of informativeness measures to evaluate adhoc task. The ad...

I study the effects of the heterogeneity of traders’ horizons in a 2-period NREE model where all traders are risk averse. Owing to risk premia, short termism generates multiple equilibria. In particular two distinct patterns arise. Along the “low trading intensity equilibrium,” short termists anticipate a thinner second period market and, owing to risk aversion, scale back their trades. This re...

We investigate whether the positive associations between discretionary accrual proxies and beating earnings benchmarks hold for comparisons of groups segregated at other points in the distributions of earnings, earnings changes, and analystsbased unexpected earnings. We refer to these points as ‘‘pseudo’’ targets. Results suggest that the positive association between discretionary accruals and ...