this study was a contrastive analysis of the evolution of english and persian advertising slogans to investigate their similarities/differences in using rhetorical figures, and the evolution in the use of these figures in the slogans of each language. thus, 800 persian and english slogans from the last four decades were collected. lapsanka's framework (2006) including different aspects with som...

The cognitive predictors (i.e.,Phonological Awareness, and Rapid Automatized Naming) underlying reading achievement have not been researched in Iranian partial English immersion and non-immersion programs. The present study sought to investigate the relationship between English and Persian Phonological Awareness (PA), Rapid Autamatized Naming (RAN) and reading achievementof Iranian students in ...

BACKGROUND AND METHODOLOGY The Internet is a useful resource for obtaining information. We evaluated the accuracy and coverage of reproductive health information on the Internet in English- and Persian-language sites accessed from Iran. An expert committee decided on five reproductive health topics to be evaluated and specified a checklist of content for these (36 items in total). We employed s...

This article aims at contrasting aspectual oppositions in English and Persian in the context of the novel The Old Man and the Sea, and its translation by Daryabandari (1983) as the data. Unlike English, in Persian perfective and imperfective forms are morphologically marked. While the vast majority of English simple past forms are translated into Persian by past perfective forms, only less than...

BACKGROUND Irritable bowel syndrome (IBS) is a gastrointestinal disease that is accompanied by pain, diarrhea, constipation and abdominal bloating. Hence, IBS has a major effect on patients' quality of life. OBJECTIVES The present study aimed to examine validity and reliability of the Persian version of the IBS-QOL questionnaire in Iran. PATIENTS AND METHODS The original 34 items of the IBS...

Background: The P600 brain wave reflects syntactic processes in response to different first language (L1) syntactic violations, syntactic repair, structural reanalysis, and specific semantic components. Unlike semantic processing, aspects of the second language (L2) syntactic processing differ from the L1, particularly at lower levels of proficiency. At higher L2 proficiency, syntactic violatio...

The present study sought to investigate whether there is any difference between topicalization processes in English and Persian structures among EFL learners.50 female students of Jahad Daneshgahi English Language Institute in Qazvin participated in this study. All of the participants were native speakers of Persian studying in Jahad Daneshgahi English Language Institute in Qazvin, Iran. The pa...