نتایج جستجو برای: online shopping
تعداد نتایج: 264120 فیلتر نتایج به سال:
Despite the overwhelming prediction of increasing trends for mobile shopping activities among customers based on the advantages provided by the mobile shopping channel, there is an urgent need for the re-assessment on the roles of technology adoption models and theories in explaining the adoption of mobile shopping among customers. Moreover, there is a lack of empirical testing for investigatin...
The Internet has developed into a new distribution channel and online transactions are rapidly increasing. This has created a need to understand how the consumer perceives online purchases. The purpose of this dissertation was to examine if there are any particular factors that influence the online consumer. Primary data was collected through a survey that was conducted on students at the Unive...
Grocery shopping, traditionally considered as the pinnacle of the selfservice industry, is used as the case study in this chapter. As the Internet has become widely used by many segments of the population, the opportunity to shop online for groceries has been presented to consumers. This chapter considers issues that need to be addressed to make online grocery shopping systems more usable for t...
End-user satisfaction has always been an important component of Information Systems (IS) success. This is also true for online applications, including online shopping systems, where in addition to being a customer, the shoppers play the role of end-users. Shoppers may not come back to or make a purchase on a Web site if they have an unsatisfactory experience. In this research, we focus on this ...
BACKGROUND Compulsive and addictive forms of consumption and buying behaviour have been researched in both business and medical literature. Shopping enabled via the Internet now introduces new features to the shopping experience that translate to positive benefits for the shopper. Evidence now suggests that this new shopping experience may lead to problematic online shopping behaviour. This pap...
The aim of this research is to consider the possible effect of an emerging technology platform on the uptake of online shopping: interactive (digital) Television (iTV), which enables viewers to select a variety of viewing options, publicity materials, games, entertainment and more recently shopping. An augmented version of the original TAM is applied to this study. Two new constructs are consid...
The aim of this research is to consider the possible effect of an emerging technology platform on the uptake of online shopping: interactive (digital) Television (iTV), which enables viewers to select a variety of viewing options, publicity materials, games, entertainment and more recently shopping. An augmented version of the original TAM is applied to this study. Two new constructs are consid...
In developing countries like Thailand or most of the ASEAN member countries, e-commerce is still developing as new marketing channel for shopping. Therefore knowing more about the factors influencing the adoption of this virtual shopping channel among Asian online consumers is interesting. Previous studies revealed that lack of trust is the major factor affecting the low growth rate of e-commer...
Media multitasking competes with television advertising for consumers’ attention, but it also may facilitate immediate and measurable response to some advertisements. This paper explores whether and how television advertising influences online shopping. We construct a massive dataset spanning $3.4 billion in spending by 20 brands, measures of brands’ website traffic and transactions, and ad con...
The global online shopping market has exhibited consistent growth, exceeding an annual average growth rate of 10% from 2006 to 2010; however, the online shopping market in Taiwan demonstrated an astounding growth rate, surpassing 35% during the same period. In the current competitive and rapidly expanding market environment, shopping website providers must establish effective methods for measur...
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