This paper investigates the optimal encroachment strategy of product customization and revenue-sharing contract in a two-stage supply chain consisting manufacturer (CM) an original equipment (OEM). In addition to producing wholesaling standard products for OEM, CM has motive manufacture customized under store brand encroach end consumer market. Stackelberg game models with different strategies ...

In this paper, the authors focus on examining the coordination mechanisms for a two-stage supply chain comprising one supplier and one retailer. The authors consider such a channel relationship that the transaction quantity between the two members is sensitive to the supplier’s inventory level and that the supplier’s unit inventory holding cost has a linear stepwise structure. They devise a coo...

Daily-deal business model is a type of performance-based advertising wherein a publisher provides advertising space to a merchant who pays a proportion of revenue generated on the website to the publisher. We develop a two-period model to capture the strategic interaction between a publisher and a merchant where consumers are heterogeneous in their willingness to pay for quality and awareness a...

This study divides the sales cycle of fresh agricultural products into two stages according to the features of fresh agricultural products, establishes two pricing strategies according to its sales and through constructing an centralized-control model of supply chain under the constraints of revenue sharing contract and through analyzing different prices in the two stages, it summarizes the sal...

In this paper, the authors focus on examining the coordination mechanisms for a two-stage supply chain comprising one supplier and one retailer. The authors consider such a channel relationship that the transaction quantity between the two members is sensitive to the supplier’s inventory level and that the supplier’s unit inventory holding cost has a linear stepwise structure. They devise a coo...

W e consider a supply chain with a supplier that sells to a retailer under a revenue-sharing arrangement. Demand is uncertain and unobservable to the supplier. We assume that the retailer is rational, that is, the retailer behaves opportunistically and underreports sales revenues to the supplier whenever such underreporting is profitable. Assuming the supplier has the ability to audit the retai...

This paper assesses the impact of sharing customers’ channel preference information on pricing and performance in a dual channel supply chain, where the supplier opens a direct channel and a traditional retailer owns a retail channel. Both the supplier and the retailer perform their forecasting demands based on the ratio of consumers’ preferences in the direct channel when we consider the chara...

Considering the probability of the logistics business successfully completed is influenced by the effort level of 4PL and 3PL, it will cause bilateral moral risk in the case that both sides of the factors of production cannot be checked. Using the principal-agent theory, the paper discusses both sides contracts in the centralized decision and distributed decision, founding that short-term contr...