Promotional cultures, to use Wernick’s expression, have transformed communication, as the ideology of the market seeps into every facet of social life. Promotional texts, whether verbal, written or visual, now have great impact upon cultural formation and are contributing to a reflexive transformation of both individual and collective political identities. Much commentary on political change (a...

With the 2016 double shock of Brexit and Trump, populist right has become a game-changing force on both sides North Atlantic. A proper explanation needs to combine political, economic, cultural elements. Qua populism, addresses political condition, which is neoliberalism’s endemic democracy deficit. However, illiberal that populists advocate not cure for it. Cleavage theory in Lipset–Rokkan tra...

Against a background of increasing electoral support populist political actors in Europe and beyond, this study offers an exploratory inquiry into modern Ukrainian populism. The article examines communication, broadcast on the most highly rated television talk shows, eve 2019 presidential election, which was completed two rounds. A qualitative content analysis communication acts (n=283) shows t...

Our concern in this contribution is to ask what the special features of populism Hungary are, where government and largest opposition party can be considered populist. The study aims at analyzing motivations, interests, benefits, profits fragile Hungarian regions. main part examines three peculiar state populism: rural support for stabile political social structures; early-born conservative pol...