نتایج جستجو برای: price sales effort dependent demand

تعداد نتایج: 1023041  

2017

Introduction It is critical for a firm to manage its demand when launching a new product successfully. It is well studied that demand of a new product diffuses in the market, driven by consumers’ word-of-month (Rogers 1995, Mahajan et al. 2000). However, in most previous research on dynamic pricing, the demand diffusion dynamics has largely been omitted (Elmaghraby and Keskinocak 2003). Without...

Journal: :Manufacturing & Service Operations Management 2008
Anantaram Balakrishnan Michael S. Pangburn Euthemia Stavrulaki

In some retail contexts, higher inventories not only improve service levels, but also stimulate demand by serving as a promotional tool (e.g., by increasing product visibility). Motivated by a building-products retailer’s practice of stocking large quantities of products to stimulate demand, we study inventory management policies when demand is uncertain but increases with stocking quantity. Fo...

Journal: :European Journal of Operational Research 2006
Kyle Y. Lin

In many service industries, the firm adjusts the product price dynamically by taking into account the current product inventory and the future demand distribution. Because the firm can easily monitor the product inventory, the success of dynamic pricing relies on an accurate demand forecast. In this paper, we consider a situation where the firm does not have an accurate demand forecast, but can...

2004
Andreas Brezger Winfried J. Steiner

Generalized additive models have become a widely used instrument for flexible regression analysis. In many practical situations, however, it is desirable to restrict the flexibility of nonparametric estimation in order to accommodate a presumed monotonic relationship between a covariate and the response variable. For example, consumers usually will buy less of a brand if its price increases, an...

Journal: :Manufacturing & Service Operations Management 2015
Opher Baron Ming Hu Sami Najafi-Asadolahi Qu Qian

We study a newsvendor who sells a perishable asset over repeated sales seasons to loss averse consumers. We identify conditions under which the expected price can be increasing in the consumer loss aversion level, and numerically show that the firm can prefer low and moderate levels of demand variability over no demand uncertainty. Moreover, we obtain a set of counterintuitive insights on how c...

Journal: :Health economics 2014
Hong Liu John A Rizzo Qi Sun Fang Wu

This paper examines how Chinese smokers respond to tax-driven cigarette price increases by estimating a discrete choice model of demand for differentiated products, using annual nationwide brand-level cigarette sales data in China from 2005 to 2010. We allow for substitution between different cigarette brands and also incorporate key features of rational addiction theory into the model. Results...

Journal: :مهندسی صنایع 0
مهدی احمدی دانشجوی دکتری دانشکدة مهندسی صنایع، دانشگاه صنعتی شریف حسن شوندی دانشیار دانشکدة مهندسی صنایع، دانشگاه صنعتی شریف

in this article, decisions about price and stock allocation for a seller with multiple customer classes are analyzed. with each customer arrival, the seller needs to decide about accepting or rejecting the customer’s demand by considering the stock on hand. in the case of acceptance, one needs to decide about the selling price. after any change in the inventory level, decision about continuing ...

R . Uthayakumar S. Priyan

This paper investigates the issue of an economic manufacturing quantity model for defective products involving imperfect production processes and rework. We consider that the demand is sensitive to promotional efforts/sales teams’ initiatives as well as the setup cost can be reduced through further investment. It also assumes that fixed quantity multiple installments of the finished batch are d...

2015
Jing Gong Michael D. Smith Rahul Telang

Technology is transforming the marketing function in many ways, and this transformation is particularly apparent for information goods such as movies where digital technologies provide marketers with new distribution channels, which in turn create new opportunities for cross-channel effects. However, these digital channels also provide researchers with new opportunities to measure micro-level c...

2006
Yang Bai Eric C. Chang Jiang Wang

In this paper, we study how short-sale constraints affect asset price and market efficiency. We consider a fully rational expectations equilibrium model, in which investors trade for two reasons, to share risk and to speculate on private information, but they face short-sale constraints. Short-sale constraints limit both types of trades, and thus reduce the allocational and informational effici...

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