the aim of this study was to represent effective componentsin demand chain which help organizations attain high performance levelsthrough identification of these components and determining theirdegree of importance. the following questions were major ideas of thisstudy: what are the most effective components in demand chain? andhow are they effective on organizational performance? to this end,m...

This study aims to analyze the marketing strategy of Mitra Bukalapak in increasing customer satisfaction. In this study, researcher uses a qualitative approach, which find out what strategies are used by Bukalapak's internal partners increase Customer Satisfaction. The data for research primary and secondary data. results analysis using in-depth interviews with parties Partners as triangulators...

The purpose of this study is to investigate the factors that influence customer satisfaction and their impact on marketing performance Home Laundry business in Region South Tangerang. This collected primary data from 87 home laundry workers Tangerang area through use questionnaires.Purposive sampling was used collect research sample. Partial Least Squares (PLS) analytical method with SmartPLS 3...

T single-product firms with different quality levels and fixed limited capacities engage in sequential price competition in an essentially deterministic model where customers have heterogeneous valuations for both products. We develop conditions under which the leader (she) can take strategic advantage of her limited capacity by pricing relatively low, purposefully creating shortages and leavin...

A commonly observed two-stage pricing strategy for a custom-made product involves a prepurchase entry fee for a potential consumer and a purchase price if he decides to buy the product. We solve and compare two settings: In the first, the firm does not commit in advance to the second-stage price and in the second, the firm does. We show that without a commitment mechanism, the two price points ...

Competition in the business world is increasingly competitive, so people are required to continue innovate and provide best products services winning competition. Nilna Mukena a that produces mukena with various models Ngunut Tulungagung. must pay attention customer satisfaction, because this one of successes encourages consumers make purchasing decisions. Factors influence consumer decisions i...

The purpose of this study, namely to determine the effect service quality, price and satisfaction on customer loyalty PT. NPM public transport bus passengers through quantitative methods along with multiple regression analysis test research hypothesis, where output obtained is significantly influenced by Service quality also has a significant influence NPM's loyalty. Then, are affected price, b...

This study aims to investigate the level of customer satisfaction with Decathlon products. The research will explore factors that influence such as product quality, price, design, and service. A mixed-method approach be used, including a survey questionnaire customers. provide insights into strengths weaknesses Decathlon's products services, well recommendations for improving satisfaction. find...

We address the problem of aggregating demand across a group of consumers, who are identical in terms of wealth and face identical price vectors, but vary in their chosen consumption bundles. We show that, when a stochastic demand function is constructed to aggregate a number of deterministic demand functions, satisfaction of the weak axiom of stochastic revealed preference by this stochastic de...

A B S T R C TThis study was aimed to analyse the effect of product, price, promotion, customersatisfaction, purchase decision. The participant 125 people. data werecollected by questionnaires and structural equation model (SEM) were applies asan analysis technique. results showed that product quality, price,personal selling have positive significant on customer satisfactionand loyalty. implicat...