This study aims to propose a new design method to help designers design new bags meeting customers’ perception. The method is structured by a matrix that maps semantic values of customers’ perception to product visual form and technical features (design attributes) of products to be manufactured. It leans on quality function deployment (QFD) concept to evaluate the relationship matrix between s...

Today's agricultural development is inseparable from the of tools and machinery technology. The application this technology can be in form mechanization for rice cultivation using a transplanter. With that helps them, it hoped productivity Indonesia will increase year to farmers who are generally elderly work more easily managing their fields. purpose study identify determine level consumer nee...