The purposes of the study were to evaluate corporate social responsibility (CSR) and developing a novel Intuitionistic Fuzzy Importance–performance Analysis (IFIPA) for sport tourism event. IFIPA implies intuitionistic fuzzy theory to Importance–performance Analysis (IPA) for providing a promising decisionmaking value when IPA encounters uncertain situations. The results indicated that the prop...

BACKGROUND It remains unknown whether and when the hosting of mega-sport events increases quality of life of host city residents. The aim of this study is to assess the changes in quality of life of host city residents over the course of hosting a mega-sport event until three months after the event, depending on residents' perception of the atmosphere during the event. METHODS The study was c...

Sports tourism has become a primary catalyst for tourism activity with a range of researchers noting the growing recognition of the inherent relationship between sport and tourism over the last decade or so. Importantly, sport tourism is a significant and growing global industry with notable economic implications for the specific sport and/or the event as well as there being a variety of flow-o...

Arguments on a popular microblogging site were analysed by means of a methodological approach to business rhetoric focusing on the logos communication technique. The focus of the analysis was the 100 day countdown to the 2011 Rugby World Cup as advanced by the organisers. Big sporting events provide an attractive medium for sport event marketers in that they have become important strategic comm...

Abstract. The player of squash has a choice between two options when his/her opponent changes the score from 8:7 to 8:8. The player to receive has to decide whether to play until 9th or until 10th point. We observe in this paper that the score of the squash game can be modelled as a Markov chain. Thus using standard techniques of Markov processes, we can derive the optimal strategy for the squa...