Customer Base Strategies
نویسندگان
چکیده
منابع مشابه
Strategies of Knowledge and Customer Relationship Management
In recent years, companies have integrated their customer relationship management (CRM) and knowledge management (KM) efforts because they realize that KM plays a key role in CRM success. Both knowledge management (KM) and customer relationship management emphasize the allocation of resources to business supportive activities to gain competitive advantages. The aim of this study is to inves...
متن کاملStrategies of Knowledge and Customer Relationship Management
In recent years, companies have integrated their customer relationship management (CRM) and knowledge management (KM) efforts because they realize that KM plays a key role in CRM success. Both knowledge management (KM) and customer relationship management emphasize the allocation of resources to business supportive activities to gain competitive advantages. The aim of this study is to inves...
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As more firms begin to collect (and seek value from) richer customer-level datasets, a focus on the emerging concept of customer-base analysis is becoming increasingly common and critical. Such analyses include forward-looking projections ranging from aggregate-level sales trajectories to individual-level conditional expectations (which, in turn, can be used to derive estimates of customer life...
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Supply chains satisfy customers by striving for delivering the right products to the right place at the right time, at the right quality and at the right quantity within an increasingly faster pace and lower cost. One implication that can be made from this is that the nature of markets is the point of departure in both supply chain design and operations. Given that organizations usually offer a...
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Supply Chain Management (SCM) is a complex process which includes a number of interrelated activities such as: negotiating with suppliers for raw materials, competing for customer orders, managing inventory, scheduling production, and delivering goods to customers. In this paper we present a number of strategies to be examined in the domain of SCM. We introduce a multi-agent system which we use...
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ژورنال
عنوان ژورنال: International Journal of Scientific Research and Management
سال: 2018
ISSN: 2321-3418
DOI: 10.18535/ijsrm/v6i12.em04