Customer Relationship Management and Machine Learning Technology for Identifying the Customer
نویسندگان
چکیده
منابع مشابه
“investigating the relationship between knowledge management and customer satisfaction considering to the e-services”
چکیده : این مطالعه تاثیر مدیریت دانش بر رضایتمندی مشتریان با توجه به خدمات الکترونیک در سازمان حمل و نقل و پایانه های استان سیستان و بلوچستان را مورد بررسی قرار می دهد. جامعه آماری این تحقیق مدیران، سرپرستان و کارشناسان مشغول به کار در سازمان حمل و نقل و پایانه های استان سیستان و بلوچستان بوده که مجموعا 94 نفر می باشند. برای تعیین حداقل نمونه از جدول مورگان استفاده شده است. که با توجه به جدول ...
Relational Learning for Customer Relationship Management
Customer modeling is a critical component of customer relationship management (CRM). Successful customer modeling requires a holistic view and the consolidation of all customer information available to the business, which is typically stored in a relational database. With this understanding, customer modeling in CRM can be viewed as a special case of the relational learning problem, a recent ex...
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CRM is about introducing the right product to the right customer at the right time through the right channel to satisfy the customer’s evolving demands. Ideally, it should follow the development of each individual customer and develop integrated multi-segment, multi-stage, and multi-channel CRM decisions in order to maximize the total customer lifetime profit. However, most existing CRM practic...
متن کاملStrategies of Knowledge and Customer Relationship Management
In recent years, companies have integrated their customer relationship management (CRM) and knowledge management (KM) efforts because they realize that KM plays a key role in CRM success. Both knowledge management (KM) and customer relationship management emphasize the allocation of resources to business supportive activities to gain competitive advantages. The aim of this study is to inves...
متن کاملStrategies of Knowledge and Customer Relationship Management
In recent years, companies have integrated their customer relationship management (CRM) and knowledge management (KM) efforts because they realize that KM plays a key role in CRM success. Both knowledge management (KM) and customer relationship management emphasize the allocation of resources to business supportive activities to gain competitive advantages. The aim of this study is to inves...
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ژورنال
عنوان ژورنال: JOIV : International Journal on Informatics Visualization
سال: 2017
ISSN: 2549-9904,2549-9610
DOI: 10.30630/joiv.1.1.10