Determination of MSMES Competitiveness Attributes Using the Analytical Hierarchy Process Method

Purpose – This study aims to determine the competitiveness attributes of MSMEs in Bungo Regency.. Methodology/approach By using Analytical Hierarchy Processes (AHP), criteria are determined be seen support MSMEs. Findings - The results that for labor productivity most important improved because nature Regency is still classified as labor-intensive, so industry needs provide training employees become skilled and productive. Practical implications: AHP method able prove set can a guide decision making
 Social this applied making it becomes right on target has an impact improving performance general.
 Novelty/value research different from previous used find solutions determining priority MSME competitiveness.