Does millennials have an investment interest? theory of planned behaviour perspective

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Theory of Planned Behaviour

The theory of Planned Behaviour is one of the models most frequently used in the literature to explore pro-environmental behaviour including recycling, travel mode choice, energy consumption, water conservation, food choice, and ethical investment (Stern, 2000; Staats, 2003). Armitage and Conner (2001) identified its application in 154 different contexts. The Theory of Planned Behaviour (Ajzen,...

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ژورنال

عنوان ژورنال: Diponegoro International Journal of Business

سال: 2020

ISSN: 2580-4995,2580-4987

DOI: 10.14710/dijb.3.1.2020.28-35