Enhancing Helping Behavior: An Integrative Framework for Promotion Planning
نویسندگان
چکیده
منابع مشابه
Human Behavior Modeling within an Integrative Framework
The role of emotion modeling in the development of computerized agents has long been unclear. This is partially due to instability in the philosophical issues of the problem as psychologists struggle to build models for their own purposes, and partially due to the often-wide gap between these theories and that which can be implemented by an agent author. This paper describes an effort to use em...
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ژورنال
عنوان ژورنال: Journal of Marketing
سال: 1996
ISSN: 0022-2429,1547-7185
DOI: 10.1177/002224299606000303