Literature Analysis of Innovation Diffusion

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Literature Analysis of Innovation Diffusion

The theory of innovation diffusion has become increasingly complex and multifaceted in recent years. It has been used in consumer durables, services, pharmaceutical industry and other industry research. In this paper, we use literature analysis to study the development of innovation diffusion theory, searching related literatures from Elsevier, EBSCO, Emerald, Scopus and ISI databases published...

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ژورنال

عنوان ژورنال: Technology and Investment

سال: 2011

ISSN: 2150-4059,2150-4067

DOI: 10.4236/ti.2011.23016