Mass Communication and Mass Media: A Concept of Game Theory Approach

Mass Media vs. the Mass of Media: A Study on the Human Nodes in a Social Network and their Chosen Messages

In Internet-based social networks, the nodes have the most pivotal role in the processes and outcomes of the networks. Whether they pay attention to a message in the network or ignore it defines the fate of the message. One message is shared and re-shared by millions of users and another is left forgotten. The current study tries to shed light on one aspect of the role of the users in a social ...

Social Cognitive Theory and Mass Media Effects

Social Cognitive Theory of Mass Communication

Modeling Modeling is not merely a process of behavioral mimicry, as commonly misconstrued. The proven skills and established customs of a culture may be adopted in essentially the same form as they are exemplified because of their high functional value. However, in most activities, subskills must be improvised to suit varying circumstances. Modeling influences convey rules for generative and in...

Martian Residents: Mass Media and Ramsar High Background Radiation Areas

Considering current controversies regarding the health effects of low doses of ionizing radiation, study of the high background radiation areas such as Ramsar, Iran can help scientists better evaluate the validity of linear no-threshold (LNT) hypothesis. Ramsar is a coastal city in northern Iran with some areas known to have the highest levels of natural background radiation in the world. The m...

Changes in a Service Oriented Enterprise: A Game Theory Approach

Service Oriented Enterprises (SOEs) are subject to constant change and variation. In this paper, the changes are considered from an economic perspective based on service culture notion. Once a change is implemented, the costs of some member services may increase, whereas the costs of some other services may reduce. We construct a game theoretic model trying to capture the possible conflicting i...