Modular Strategies: B2B Technology and Architectural Knowledge
نویسندگان
چکیده
منابع مشابه
Modular Strategies: B2B Technologies and Architectural Knowledge
Business-to-business information technology systems (B2B technologies) are becoming increasingly important in B2B markets. Utilizing the concept of modularity, this paper clarifies the strategic implications of B2B technology and develops a theoretical structure to explain these outcomes. Five firms are studied in detail: Eastman Chemical, Cemex, Li & Fung, Agribuys and Dell. Our findings point...
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ژورنال
عنوان ژورنال: California Management Review
سال: 2005
ISSN: 0008-1256,2162-8564
DOI: 10.2307/41166318