Predictors of intention to use reusable drinking straw

Single-use plastic drinking straws is difficult to recycle and one of the main causes water pollution marine animal destruction. An option for single use reusable ones. This study applies theory planned behavior (TPB) determine factors affecting intention straw using a survey method in Selangor, Malaysia. Based on an OLS multiple regression result, concluded that attitude perceived behavioral control are significant predictors tu straws. Government campaigns towards encouraging consumers should be focused promoting positive aspects make it accessible plausible it.