Research on Early Warning of Customer Churn Based on Mutual Information and Integrated Learning—Taking Ctrip as an Example
نویسندگان
چکیده
With the increasing competition pressure among tourism e-commerce platforms, how to reduce customer churn greatest extent is of great significance platforms. Based on this, this paper takes Ctrip's hotel customer-related data as an example, and first uses a supervised feature selection method based mutual information select features that have important impact churn. Then, by using cross-validation method, combined with evaluation indicators such accuracy rate, F1-sorce, AUC, etc., best model set from Logistic regression, Support Vector Machine, Decision Tree, Random Forest, GBDT, XGBoost, LightGBM. A subset optimal models, then fusion performed. The empirical results show multi-model has higher stability. In addition, results, obtains importance ranking personal characteristics. Finally, puts forward relevant suggestions accurately manage Ctrip rate.
منابع مشابه
Research of Blind Signals Separation with Genetic Algorithm and Particle Swarm Optimization Based on Mutual Information
Blind source separation technique separates mixed signals blindly without any information on the mixing system. In this paper, we have used two evolutionary algorithms, namely, genetic algorithm and particle swarm optimization for blind source separation. In these techniques a novel fitness function that is based on the mutual information and high order statistics is proposed. In order to evalu...
متن کاملResearch of Blind Signals Separation with Genetic Algorithm and Particle Swarm Optimization Based on Mutual Information
Blind source separation technique separates mixed signals blindly without any information on the mixing system. In this paper, we have used two evolutionary algorithms, namely, genetic algorithm and particle swarm optimization for blind source separation. In these techniques a novel fitness function that is based on the mutual information and high order statistics is proposed. In order to evalu...
متن کاملOn Classification of Bivariate Distributions Based on Mutual Information
Among all measures of independence between random variables, mutual information is the only one that is based on information theory. Mutual information takes into account of all kinds of dependencies between variables, i.e., both the linear and non-linear dependencies. In this paper we have classified some well-known bivariate distributions into two classes of distributions based on their mutua...
متن کاملan investigation of the impact of self monitoring on langauge teachers motivational practice and its effect on learners motivation
the central purpose of this study was to conduct a case study about the role of self monitoring in teacher’s use of motivational strategies. furthermore it focused on how these strategies affected students’ motivational behavior. although many studies have been done to investigate teachers’ motivational strategies use (cheng & d?rnyei, 2007; d?rnyei & csizer, 1998; green, 2001, guilloteaux & d?...
ذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: Academic journal of computing & information science
سال: 2022
ISSN: ['2616-5775']
DOI: https://doi.org/10.25236/ajcis.2022.050303