Risk-Based Approach for Selecting Company Key Performance Indicator in an Example of Financial Services

Risk management is a highly important issue for Fintech companies; moreover, it very specific and puts forward the serious requirements toward top of any financial institution. This study was devoted to specifying risk factors affecting finance capital adequacy institutions. The authors considered different types risks in combination, whereas other scholars usually analyze isolation; however, believe that necessary consider their mutual impact. were estimated using PLS-SEM method Smart PLS-4 software. quality obtained model high according all indicators. Five hypotheses related five considered. impact AML, cyber, governance on confirmed; effect operational also confirmed. Other have no adequacy. It interesting associated with staff findings this can be easily applied by institution analysis. Moreover, serve better collaboration investigating activities practitioners working sphere. present novel approach enhancing key performance indicators (KPIs) companies, proposing utilizing metrics are derived from company’s risks, thereby introducing an innovative selecting KPIs based inherent Fintech’s business model. aligns unique profile company, fostering fresh perspective measurement within industry.