Teaching About Marketing and Teaching Marketing With Innovative Technology
نویسندگان
چکیده
منابع مشابه
Marketing Your Teaching
In part this is because over half of Ph.D.s will teach at institutions in which teaching is as important, if not more important, than research. Departments in the non-Ivies need excellent teachers who can attract students—especially non-majors. They are looking for scholars who can not only publish, but who can teach successfully, and who can effectively advise and mentor students. Even Ivies a...
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ژورنال
عنوان ژورنال: Journal of Marketing Education
سال: 2011
ISSN: 0273-4753,1552-6550
DOI: 10.1177/0273475311410844