Challenging Dyadic Interaction in the Context of Multi-Organizational Business Processes

Value creation of today is often a co-production in multi-organizational settings. This requires knowledge about how to conceive multi-organizational actor roles as foundations for co-ordinating and efficiently co-produce customer value. Some contemporary business process modelling approaches builds upon modelling interaction between two business parties (i.e. dyadic interaction), but do not acknowledge interaction patterns involving several network actors in their different actor roles. In this paper value creation in multi-organizational businesses are seen as value chains in value networks. The notion of assignments is the underlying structure in a multi-organizational perspective on business processes and is used to create foundations for distinguishing interaction patterns. Modelling and improving multi-organizational business processes conceived as action and interaction arranged in assignment structures, imply that dyadic role models need to be challenged as generative instruments. In this paper four generic multi-organizational network actor roles are brought forward (endcustomer, main actor, co-ordinating actor, and co-producing actor) given meaning in and further instantiated in generic assignment actor roles based on their involvement in different multi-organizational interaction patterns. Thus, patterns of interaction constituting multi-organizational business processes are distinguished creating the necessary conditions for diverse network actors by the identification of their role in the action logic.