Cross - disciplinary localization : a philosophical approach

LLocalization aims to adapt a product so that it feels “natural” to end-users in a target locale. This suggests that without localization, the product will feel foreign due to differences in knowledge — epistemic differences — between the source and target locales. These differences arise because culture and language frame how we understand our experiences and how we think of ourselves as a collective. Classic examples of localization are international, involving differences in language and culture, but localization can be required intra-nationally when the nation in question comprises more than one language and culture, as is true of many contemporary nation-states. The United States is certainly one of these nations embedding a large number of indigenous and imported languages and overlapping cultures.