Continuous User Experience Development

Continuous approaches for software engineering such as continuous planning, development, and operations are becoming increasingly popular in agile software companies. It means that also user-centered design practitioners and practices need to adapt to both possibilities and challenges the increasingly rapid and more tightly integrated software engineering environment induces. Such issues include planning continuously throughout the life cycle instead of upfront planning, delivering user value whenever something is ready instead of delivering working software at the end of time-boxed iterations, and experimenting with real users instead of conducting traditional user studies and tests. In this position paper we discuss how user experience work can be organized with continuous software development.