Health Promotion and Wellness Programs As a Generalized Investment in Human Capital
چکیده
Reexamination of the human capital perspective suggests that expenditures on health promotion and wellness programs may be viewed as generalized investments in human capital. Such investments can reassure employees that the expenditure of their time in the organization will contribute to their development and thus improve employee commitment and loyalty. Health promotion programs can give organizations a competitive advantage by linking the strategic interests of the organization with the interests of their employees.