Designing online audiovisual heritage services: an empirical study of two comparable online video services
نویسندگان
چکیده
The purpose of this study is to seek input for a new online audiovisual heritage service. In doing so, we assess comparable online video services to gain insights into the motivations and perceptual innovation characteristics of the video services. The research is based on data from a Dutch survey held among 1,939 online video service users. The results show that online video service held overlapping antecedents but does show differences in motivations and in perceived innovation characteristics. Hence, in general, one can state that in comparison, online video services comply with different needs and have differences in perceived innovation characteristics. This implies that one can design online video services for different needs. In addition to scientific implications, the outcomes also provide guidance for practitioners in implementing new online video services.
منابع مشابه
Designing and Explaining the Impact Pattern of Online Advertising on Actual Purchasing (Case Study: Atieh Saba Holding)
The purpose of this study is to design and explain the impact pattern of online advertising on actual purchasing (Case Study: Atieh Saba Holding). The study is qualitative based on the objective and data collection process. The population of the study were all marketing and sales experts at Atieh Saba Holding, and among these experts, 10 were selected as the sample. In this study, data were col...
متن کاملCustomer's Loyalty to Online Banking Services
The progress of technology, the expansion of the Internet, and the emergence of online social media have created an appropriate infrastructure for communication and transfer of experiences. These environmental changes have transformed customer relationship with firms and have forced them to provide online services. The purpose of this paper is to develop a comprehensive model of customer loyalt...
متن کاملOnline Buying Behavior among University Students: A Cross Cultural Empirical Analysis
Internet users all over the world are increasing day by day and showing great interest for online shopping. The main reason for the high usage of the internet is the affordable price of mobile gadgets and low internet tariff plans. Consumer behavior is influenced by various factors such as culture, social class, reference groups relationship, family, income level and income independency, age, g...
متن کاملCharacteristics of an Online HIV Education Program for Iranian Female Methadone Patients: The First Study
Objectives: Female methadone patients need specific education on HIV. However, few studies have been conducted on the essential characteristics of designing an online HIV education program for this population. Therefore, the current qualitative study aimed at addressing this research gap. Methods: Semi-structured interviews were conducted with 34 female patients and 19 methadone treatment pro...
متن کاملTime-based tags for fiction movies: comparing experts to novices using a video labeling game
The cultural heritage sector has embraced social tagging as a way to increase both access to online content and to engage users with their digital collections. In this paper, we build on two current lines of research. (1) We use Waisda?, an existing labeling game, to add time-based annotations to content. (2) In this context, we investigate the role of experts in human-based computation (niches...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
عنوان ژورنال:
- The New Review of Hypermedia and Multimedia
دوره 19 شماره
صفحات -
تاریخ انتشار 2013