عنوان ژورنال
راهبردهای بازرگانی
- درجه :علمی پژوهشی وزارت علوم
- issn :2345-220X
- ناشر :دانشگاه شاهد
شماره 14 تاریخ انتشار 2020-03
- A Model of International Marketing Strategic Implementation in the Downstream Sector of Iran’s Petroleum Industry
- Designing a Multi-Objective Mathematical Model Using Intuitionistic Fuzzy Approach to Select Investment Projects (Case of Investment Opportunities in Bushehr Province)
- Social media, social commerce, maturity model, integrated capability maturity model (CMMI), Performance Evaluation
- Identify the drivers of the success of knowledge-based companies with an emphasis on the role of business intelligence
- Designing the Model of Strategic Planning Systems in Automobile Industry with Using System Dynamics Approach
- Presenting a model for the success of knowledge-based and technology-based start-ups in Iran by focusing on the appropriateness of the idea and team
- Identification and classification of the business model elements influencing on trading strategy in startup business with a meta-synthesis approach
- Designing a Blue Ocean Strategy Model among Market Leaders in the Food Industry Using the Delphi Method
- Investigating the Effect of Innovation Strategy on Performance of New Product Development with Emphasis on the Role of value co-creation strategy (Case Study: Private Insurance Companies)
- Providing a model to support the decision to select the most influential influencer in marketing campaigns on the Instagram social network.
- Proposing a model for entrepreneurship opportunities and challenges in online social networks in Iran
- Investigating the Effect of Integrative Capability and Flexible Culture on Firm Performance: Mediating Role of Business Model Innovation and Moderating Role of Firm’s Strategy
دوره