Analysis of Bazaars and Shopping Centers as Urban Spaces Via Space Syntax Software (Case Studies: Iranian Bazaars and Tehran Shopping Centers)

analysis of bazaars and shopping centers as urban spaces via space syntax software (case studies: iranian bazaars and tehran shopping centers)

the aim of this paper is to investigate the bazaars and shopping centers as public spaces. given theweakness of public places and consequently the weakness of social interactions, today’s societies are in dire need ofsocial spaces to increase social interactions. therefore, the review of these two as then and now’s urban spaces couldhelp solve some problems. bazaars are among the oldest iranian...

Transition from Detached Plazas Close to Traditional Bazaars towards Reviving Lost Spaces Close to Contemporary Shopping Centres, Case Studies: Proma Shopping Center and Bazaar-E Reza in Mashhad

transition from detached plazas close to traditional bazaars towards reviving lost spaces close to contemporary shopping centres, case studies: proma shopping center and bazaar-e reza in mashhad

in traditional bazaars social interactions, parallel to economic and movement interactions, created a mixed urban space which was dynamic, lively and attractive to the audience. however, modern shopping centers and shopping malls are economy focused and void of variety of urban spaces like traditional bazaars. the presence of public open spaces and urban squares undetectable from traditional ba...

Shopping Centers in the Brain

Knutson et al. performed functional MRI on individuals while the subjects were deciding whether or not to purchase various items. Their results, reported in this issue of Neuron, support the theory that the decision to purchase involves the integration of emotional signals related to the anticipation of both obtaining the desired product and suffering the financial loss of paying for it.

Explaining and Testing the Aboriginal Model of Shopping Malls’ Success: (Case Study: Shopping Malls in Tehran)

In recent years, the construction of shopping malls is rising across the country. But only some of them were successful to accommodate a large number of visitors while the other ones are constantly changing the commercial units’ use. while the decline in demand for commercial units in form of multi-purpose complexes as well as the country recession have aroused this situation. Therefore, in thi...

Modeling Consumer Perception of Public Space in Shopping Centers

This article presents a study of the effects of various shopping center design and management attributes on consumer evaluations of the public space appearance (or atmosphere) in shopping centers. Examples of such attributes are level of maintenance, area for pedestrians, window displays, street layout, and street activities. A model is estimated from responses to experimentally controlled desc...