We explore the use of shopping lists as an external memory aid to consumers’ grocery shopping by examining the factors that influence the content ofconsumers’ shopping lists and the effectiveness of shopping lists as external memory aids. We analyze the shopping lists and actual purchase behavior of a panel of consumers during multiple grocery shopping trips conducted over a 2-month period. Our...

This study explores how age and Web shopping influence the SEC ratings of product and services in online shopping. Using the survey data collected from 549 consumers, we investigated how they perceive the uncertainty of product quality on six search, experience and credence goods. The ANOVA results show that age and the Web shopping experience of consumers are significant factors. A generation ...

As discussed in the introduction, the existence of traditional Thai shopping environments is being threatened by modern shopping environments, a result of a globalizing economy. If modern shopping environments replace traditional shopping environments, the sense of place in traditional markets, and the relationships between people and their places, will disappear. Thailand, especially Bangkok, ...

In two experiments, the impact of shopping context on consumers' risk perceptions and regulatory focus was examined. We predicted that individuals perceive an online (vs. conventional) shopping environment as more risky and that an online shopping environment, by its risky nature, primes a prevention focus. The findings in Study 1 demonstrate these effects by using self-report measures for risk...

In an effort to extend the current literature on “fat talk,” a 2 (Target’s Self-Presentation Style: Fat Talk or Self-Acceptance) x 2 (Target’s Relative Weight Status: Thinner Than Participant or Heavier Than Participant) between-groups experiment was conducted. A sample of 142 women read one of four online scenarios describing a hypothetical shopping trip, and then gave feedback about their res...

This study investigates impulse buying behaviors in both traditional store and online shopping contexts. The results show that impulsive buying tendency and involvement with clothing products is positively associated with impulse buying behavior of clothing in traditional store shopping, but not online. For computer peripherals, on the other hand, higher impulsive buying tendency and higher pro...

This study endeavours to understand customer satisfaction in online shopping while investigating the major reasons that motivated customers’ decision-making processes as well as inhibitions of online shopping. The Kotler and Killers (2009) Five Stage Buying Process Model was chosen as the basis of framework of this study to explain customer satisfaction through their motivations to buy products...

The popularity of the Internet facilitate virtual shopping as one convenience shopping choice for consumers. However, consumers would have different evaluation viewpoints on both shopping processes in term of emotions and shopping value. This study designed two scenarios (an virtual shopping website and a trial physical product) and adopted Consciousness-Emotions-Value (CEV) model to examine th...

In this paper, we propose a novel location technology-based shopping service system (LSSS); describe its design methodology and implementation detail. LSSS incorporates handheld terminals, resource management system and wireless location technology together to make a whole system. The service provided by the system can make customers in a shopping mall conveniently get product information, noti...