Innovation networks have become a persistent organisational phenomenon in industrial innovation processes. However, in economics they were considered in the first place only as a temporary phenomenon between markets and a hierarchical organisation within a single firm. The main focus of traditional neo-classical analysis simply was on cost reduction of R&D within a network. Only with the coming...

Market orientation relates to how well an organization is aligned towards identifying, disseminating and responding to market intelligence. Prior research has typically conceptualized and examined market orientation as a property of an individual firm or business unit. Such research has shown that market orientation can enhance firm-level innovation and performance. More recently however, the l...

Conventional marketing wisdom holds that a customer orientation provides a firm with a better understanding of its customers, which subsequently leads to enhanced customer satisfaction and firm performance. However, there are cautions that being too customer focused can lead to inertia, and anecdotal evidence suggests that it may be better to "ignore your customer" when developing new products....

Effective innovative activity of enterprises with the dynamic economic development is possible under the conditions of timely implementation of innovative projects that satisfy and meet the requirements of the external and internal environment and contribute to building up their own potential with the orientation of the enterprise activity on the long-term prospect of development. This contribu...

The purpose of this study was to find out the relationship between Organizational Inertia, Customer Orientation, Incremental Innovation and Performance. sample used in were 180 MSME companies spread across East Java. reason MSMEs are is related concept organizational inertia that attached small-scale companies. From it found incremental innovation not a mediating variable links customer orienta...