A laboratory study was conducted to explore whether the presence of online user reviews, specifically its interaction with the credibility of information on the Website, has differential impact on younger and older adults’ attitude towards medication information on the Internet. Results showed that while there was age difference in how message contents on the Web page influenced credibility jud...

background: reduction of physical activity among people is one of the most important problems of society which is resulted from life industrialization. the aim of this study was to survey knowledge and theory of planned behavior constructs inclusive attitude, intention, subjective norms and perceived behavioral control regarding girl student’s physical activity in naein payam noor university in...

A blind box economy has emerged in 2019, reflecting new consumption psy-chology among the young Z generation. Based on previous studies Customer Perceived Value (CPV), customer satisfaction, and loyalty, this study analyzes 12 characteristics, 5 CPV, loyalty via questionnaires interviews. Better-Worse Coeffi-cient analysis, characteristic, Kano attribute classification of CPV are used to determ...

Collaborations between influencers and brands have become increasingly popular in recent years. Previous research has mainly focused on influencer marketing as a commercial action designed to enhance followers' perceptions reactions toward promoted brands, ignoring the consequences of these promotional actions influencers' credibility their relationships with followers. This sheds light topic b...

This paper explores whether consumers’ perceptions of environmental, social and governance initiatives can impact on attitude, how three brand-related constructs—brand credibility, brand image perceived quality—mediate this relationship. An online survey was conducted with 458 South Korean consumers, the data were investigated through a partial least squares structural equation modeling (PLS-SE...

a r t i c l e i n f o This study investigates the moderating effect of recommendation source credibility on the causal relationships between informational factors and recommendation credibility, as well as its moderating effect on the causal relationship between recommendation credibility and recommendation adoption. Using data from 199 responses from a leading online consumer discussion forum ...

Abstract It has been suggested that particle physics reached the “dawn of post-naturalness era.” I explain current shift in physicists’ attitude toward naturalness. argue naturalness principle was perceived to be supported by theories it inspired. The potential coherence between major beyond standard model (BSM) proposals and led an increasing degree credibility among physicists. absence new at...

Despite the importance of adoption of mobile health services by an organization on the diffusion of mobile technology in the big data era, it has received minimal attention in literature. This study investigates how relative advantage and perceived credibility affect an organization's adoption of mobile health services, as well as how environmental uncertainty changes the relationship of relati...