due to the importance of “service quality and customerssatisfaction” subject, this study seeks to investigate and prioritize thefactors which are effective on service quality and customers satisfactionusing grey relational analysis (gra) method. in the case of statisticalpopulations with large sizes, none of the other methods can competewith gra from the viewpoint of calculation accuracy. the s...

Customer satisfaction is the most important step in the process of identifying customer expectations. Identify customer expectations ‎without referring to him and get his view, is impossible. In order to identify customer expectations, service suppliers are also using ‎statistical techniques, surveyed their customers. According to the studies, there is no appropriate framework for expectati...

in order to produce agricultural products, modern techniques are being used in agriculture sector. to respond to the changes effectively, students should prepare themselves applying practical trainings. the aim of this descriptive study was to analyze students’ expectations and demands regarding agricultural operations course in the faculty of agriculture, zanjan university. 114 students were s...

dynamic business environment enforces organizations to constantly update and reform their own strategic expectations. changing the embedded business rules in information systems is vital to fulfill strategic expectation. determining appropriate position to change business rule in information systems is regarded as a time-consuming and complex activity. therefore, it is necessary to identify and...

in recent years,internet-based banking services have become the focus of competition in iran’s banking system. in this respect, internet banking users’ identification and segmentation leads to better understanding of users’ needs and expectations and planning to meet them. this in turn will result in improving the image of the bank and obtaining competitive advantage. in this research, seven ba...