The competition among shopping malls is getting increasingly more intense.In order to enhance corporate competitiveness and profitability, how toretain key loyal customers has become an important issue for the managers ofshopping malls. Customer loyalty programs are a universal practice. Thisstudy proposes an analytical model for developing the strategic management...

This study aims to explore how consumers evaluate these time attributes; i.e., the value of time, when they are facing a shopping mode choice between physical store shopping and e-shopping. For this purpose, it conducts an experiment to acquire data on respondents’ stated preference choices between physical bookstore shopping and online bookstore shopping. It is finally found that the value of ...

Shopping center strata is a new model of property retail that has developed due to bad investment climate, so investors are more interested in short term and influence the shopping which develops into title form. From Various Literatures centre form single model. This intended facilitate management manage freely according existing theorie. The adopts grid layout design pattern, because this pat...

To build consumer trust through online sales, business people can utilize digital marketing content tools, which are a determining factor in building trust. This research aims to describe how the role of tools builds person do shopping. The object this is Kupang City who active doing shopping activities, studied using qualitative descriptive methods. results show that creating for shopping, soc...

“Social shopping” (or social commerce), combining shopping and social networking, is an application of Web 2.0 in electronic commerce to benefit from users’ social networks. This paper explores the development of the emergent “social shopping” and related perspectives. It incorporates comparisons between social shopping marketing and search engine marketing. For example, search engine marketing...

The present study proposes arousal as an important mechanism driving buying impulsiveness. We examined the effect of buying impulsiveness on arousal in non-shopping and shopping contexts. In an eye-tracking experiment, we measured pupil dilation while participants viewed and rated pictures of shopping scenes and non-shopping scenes. The results demonstrated that buying impulsiveness is closely ...

The stage is being set for a communications revolution . . . there can come into homes and business places audio, video and [other] transmissions that will provide newspapers, mail service, banking and shopping facilities, data from libraries, . . . school curricula and other forms of information too numerous to specify. In short, every home and office will contain a communications center of a ...