This paper incorporates a rich set of physical water quality attributes, as well as site and household characteristics, into a model of recreational lake usage in Iowa. Our analysis shows individuals are responsive to physical water quality measures. Willingness-to-pay estimates are reported based on improvements in these measures.

Understanding how setting attributes influence the nature of the visitor experience is crucial to effective recreation management. Highly influential attributes are useful indicators to monitor within a planning framework, such as Limits of Acceptable Change. This study sought to identify the setting attributes perceived to have the most profound effect on the ability to have "a real wilderness...

Abstract Vendor Selection Problem (VSP) has been considered in this paper as an integrated method of Fuzzy Analytic Hierarchy Process (FAHP) and Quality Function Deployment (QFD) in the pharmaceutical company. In QFD method, determining the importance of the "weights" for the customer requirements is an essential and crucial issue. FAHP has been used to determine the importance of the "we...

One of the most significant current controversies in the attitude literature involves the latent structure of attitude attributes related to their strength. Four studies were conducted to explore whether 2 strength-related attributes (importance and accessibility) are affected identically by various manipulations (which would suggest that they reflect a single latent construct) and whether the ...

Although research on implicit leadership theories (ILTs) has concentrated on determining which attributes define a leadership prototype, little attention has been paid to testing the relative importance of each of these attributes for individuals' leadership perceptions. Building on socio-cognitive theories of impression processes, we experimentally explore the formation of leadership perceptio...