the aim of this article is to analyze the religious discourses represented in the movie “ketabe qanoon”. in this study mikhail bakhtin’s theory on polyphonic novel is used in which he believes that these novels do not have a univocal voice and instead reflect voices of different social strata. in order to analyze the movie, the methodology of laclau and mouffe is used. findings show that the mo...

in this paper, considering the importance of opinion leadership and use of social networks for marketing, over 90 articles are studied and a comprehensive review of different studies in this area has been done. studies show that different titles such as opinion leader, influential people, market maven and key player are used to refer to influential groups in social networks. notwithstanding the...

This paper reports on the findings of a study designed to investigate the cultural and social complexities governing the compliment responses among the Persian native speakers. 200 Persian respondents took a 24-item Discourse Completion Task (DCT) while 15 native field workers were also set responsible for collecting the examples of complimenting exchanges they either observed or participated i...

The present research is aimed at investigating how the politeness of the speakers of Urdu is influenced by their relative social status in society. The researcher took politeness theory of Brown and Levinson (1978, 1987) as a model. To observe politeness of Urdu speakers, speech act of apology with different strategies was selected. A Discourse Completion Task (DCT) was used as an instrument to...

The term discourse theory encompasses a diverse set of insights, assumptions, and concepts that have emerged across a range of disciplines in recent decades. Discourse theory generally derives from the “ linguistic turn ” in the humanities and social sciences that traces back to the work of infl uential fi gures such as Ferdinand de Saussure, Ludwig Wittgenstein, and Michel Foucault (Rorty, 199...

having a positive approach toward the affairs also involves a comprehensive and systematic one in order to represent suitable solutions coincided with social realities. under the current situations, one of them is called social capital which is refered as missing link . although this term doesn’t have any background in social literature, but its importance and usage in almost any field of socia...

a comparative analysis of sociological situation and cinematic representation in iranian movies from the 80s: a case study of deep breathmaryam sadat naghibi esfahani, hasan ali pourmand, mahdi keshavarz afsharma student, tarbiat modares university, tehran, [email protected] professor, tarbiat modares university, tehran, [email protected] professor, tarbiat modar...